Survey Overview

The survey was live for four months, from January 24th, 2020 to May 25th, 2020. The survey was one of many outreach efforts that were part of the Master Plan process to inform the plan’s goals, objectives, policies, and recommendations.
The survey was promoted through various methods. Before the pandemic started, the project team distributed flyers about the survey to downtown restaurants and shops. The survey information was sent via email to various local organizations, non-profits, schools, and other institutions and was posted regularly on the Borough’s social media platforms. Due to the inability to do in-person outreach for the survey during the pandemic, the project team designed and included an insert in the April utility bill to promote the survey and attended two virtual high school classes to talk about the Master Plan process and share survey information with Madison students. Mid-way through the survey collection process, the project team also emailed survey respondents and encouraged them to share the survey link with their family, friends, and neighbors. The survey was also promoted during the virtual Open House office hours and the three stakeholder meetings that were conducted as part of the Master Plan process. For those unable to fill out the survey online, participants were given the option to submit a paper survey.

Madison Master Plan Community Survey