What are your thoughts on the future streetcar logo?

Take our community survey and tell us your opinions on the look and feel of the future Omaha streetcar brand.

The way the streetcar brand looks — the colors, patterns, shapes — will be one of the most prominent and frequently seen logos in our city. It will influence how visitors think about Omaha. What do we want the streetcar logo to say about our community?

In the survey, you’ll see inspiration from other streetcar brands across the country, and you’ll also have the opportunity to let us know how you’d describe the future Omaha streetcar.

As part of the branding process, we’re soliciting the thoughts and opinions of community members through this survey, and also focus groups and targeted outreach. We will compile all this input and from it, common themes and ideas will emerge. We will use these collective thoughts to inform the final Omaha streetcar brand, including the logo and other visual elements, plus the language that we use to talk about the streetcar.  

The streetcar brand will be unveiled at the end of the year. Be sure to watch our Facebook and Instagram accounts for announcements.

If you have any accessibility questions about the survey, please contact omahastreetcar@publicinput.com.