Email Outreach for Community Feedback

Make it easier for residents to discover surveys and other opportunities to share their perspectives.

Challenge

Good feedback starts with reaching people who have something to contribute. Relying on website traffic or passive outreach can make it difficult to get enough people to participate, particularly when a survey or engagement opportunity has a limited response window.

Agencies need a straightforward way to invite residents to participate and remind them before an opportunity closes.

Solution

PublicInput’s integrated email makes it easy to invite subscribers to surveys, public comment opportunities, and other ways to participate. Teams can send invitations and reminders with direct links to engagement activities, while the AI Email Builder can pull content and live polls from an existing project into the campaign. That means less time recreating information and a more direct connection between outreach and the opportunity to provide input.

Benefits

Make more residents aware of opportunities to provide input
Reach people who may not encounter engagement opportunities through traditional outreach
Give residents a direct path from an invitation to providing feedback
Extend outreach beyond the people already participating in a project
Build more momentum around surveys and other time-limited engagement opportunities

PublicInput in Action

Build targeted audiences using project participation, location, survey responses, meeting attendance, and other subscriber data
Use the AI Email Campaign Builder to create outreach using real project information
Embed a live PublicInput poll directly into an email so recipients can respond from their inbox
Link directly to surveys, public comment forms, maps, and other engagement activities
Send reminder campaigns to audiences who have not yet participated
Track email engagement and participation to understand how outreach is performing
Give residents the option to translate email content into their preferred language