Highlight Video: Equity Mapping As A Community Engagement Tool

Strategizing with a community engagement tool that combines demographic data with public participation

To reach the broader community, government organizations are looking to community engagement tools like Equity Mapping that can quickly visualize underrepresented communities to:

  • Understand their communities and determine in-person and virtual community engagement tactics before a project
  • Track progress and fill in demographic gaps during a project
  • Make the best decisions and defend them at the end of a project

Watch this quick video to see how Equity Mapping works:

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Public organizations are now capitalizing on the everyday presence of social media in residents’ lives by applying targeted advertising methods and connecting these efforts to the bigger picture of engagement through centralized public engagement software.

Engage using standard survey question formats that you’re used to with consumer survey tools. From the single and multi-select, to Likert, slider, and text input formats, you’ve got the basics covered.

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